Strategy Session

I have re-thought the overall strategy for a particular kind of application. Here are the steps that I think will be successful:

1. Use javascript bookmarklets to run customized code within the browser that interacts with the infomation within the browser window from the server. (Trigger the bookmarklets by setting up icons in the "links bar" for IE or the "bookmarks bar" for Safari.)

2. Use javascript cookies (within the document object) to store and retrieve data from the server, and to monitor the client for subscription expiration dates. Encrypt and delete the relevent information after use.

3. Use javascript to trigger 'autohotkey scripts' for windows or 'language&text shortcuts' for mac. This allows screentouch activation of specific shortcuts without needing a platform-specific keyboard, or a keyboard at all.

4. Use VNC to allow cross-platform access to the browser (such as from a mobile phone or tablet device). Use VPN to allow remote desktop connections to potential customers for set-up and troubleshooting.

5. Market the product/service via Twitter ( instead of by mail / email / phone / meeting / advertising / facebook ). Start with the major blog-style twitterers with large followings (within the appropriate subject matter), and then enter their "following lists" for ever expanding names of leaders for targeted populations.